The Ask

Concept a retail space for a brand that does not already have a physical store.


The Brand(s)

No, we didn’t choose a sex brand. Okay, well we sort of did. hims and their sister brand, hers, are a direct-to-consumer telemedicine companies.


 The Research


The Audience


The Challenge


The Concept


The Location


The Design Rules


The Style Guide


The Mockup


The Extra Stuff


The Business Stuff


Team:

Lee Kuykendall (CBM) | Shayla Johnson (CBM) | Cody Colvin (CBM) | Joe Reilly (CBM)